Ep. 40: The Number One Way to Increase Sales

Today we focus on selling.

I share with you an overarching mindset shift that will impact the words you write and the visuals you share that will hugely improve your ability to sell your work.

Rather than asking yourself ‘what do I need to do?’ or saying to yourself ‘I don’t know what to do’ you get the opportunity to ask yourself ‘What do THEY need right now?’

The trick is to redirect your brain away from YOU and over to THEM.

THEM being your audience and your customers.

I walk you through 10 mega useful prompts:

1, What do they need to hear today so that making their purchase is obvious?

2, What don’t they know about my best selling product?

3, I wonder if they’re worried about when the product will arrive, I’m going to walk them through exactly what happens after they’ve pressed the buy button.

4, They might not realise how easy it is to style/wear/put up/

5, Do they know this is what I actually sell and that it’s available right now?

6, Some of them might prefer to buy from me in person so I’m going to let them know where I’ll be selling at in-person events.

7, I’m going to let them know how they can customise/personalise their products today.

8, They might be finding it difficult to pick a colour so today I’m going to talk through the colour options and describe the shades and what they work well with.

9, Sizing is a tough one online so I’m going to help them visualise the sizes in the most useful way.

10, I think some of my people are _______-loveres - I’m going to talk directly to them today to show them everything I have that features __________.

Enjoy serving your people to an impeccable standard and see the sales flow in.