Ep. 36: Evaluate like eating a slice of pizza

If you sometimes think you don’t know what you’re doing or you think that nothing is working in your marketing and selling then I have a simple business tool for you today.

Now, when I say ‘simple’ it’s because it’s straight-forward with 3 steps to follow yet I’ve found creative professionals don’t do it because it may feel tedious.

Yet it’s this 60 minutes of tedious work once a month that can show you that you DO know what you’re doing and what IS working so you can do more of it.

The business tool is: evaluation.

Doesn’t sound all that fun does it!

So in today’s new episode of the #JoyfulSelling podcast I offer it to you in a jazzier way which is thinking about it like a pizza party.

A monthly pizza party in your creative business where you get to divide up the big pie of 2023 into separate monthly slices to make it more digestible.

Rather than letting each month roll on without really being sure where the money is coming from and letting stories about not having enough time and people not buying right now be the reason you’re not creating the cash you want - you get to take responsibility for it instead.

Taking responsibility for creating the sales is where you want to be, trust me.

It means that changing your current result is within your power which means the actions you take matter.

And all that action can easily be forgotten or misremembered over time so writing it down helps you know what you’re doing so you can make necessary tweaks.