Joyful Selling for Creative Professionals

Episode 8: feeling in Control of Creating Sales

When you make a chunk of money in your business does it feel like a fluke that you cannot replicate? Perhaps when you talk about the scenario in which you sold many products you might automatically use the word 'luck'.

You're not alone.

This is one of the most common patterns I see in artists and makers when they start working with me in the Joyful Selling for Creative Professionals program.

Sales don't fall from the sky or come out of thin air and logically you know that.

Yet you haven't learnt the skill to develop your identity to see yourself as the person who creates the sales.

In today's episode I'm going to teach you the exact tool we utilise inside the program so you can easily show your brain (and keep showing it) how it is indeed your creativity that creates revenue.

Ownership of the sales process is how you transform from the talented artist/maker you are into a professional business owner. It's a skill. It's a practise. You have to learn it and keep doing it.

The magic of a sustainable business is on the other side of this simple process to rinse and repeat.

Episode 7: Coaching in your Pocket

Here are some useful prompts for you to start exploring your business through the Joyful Selling lens.

The prompts I offer are part of a larger prompt sheet going out to Joyful Selling for Creative Professionals program members.  This prompts make it much easier for our members to utilise the Ask A Coach facility to receive personalised coaching direct to their inbox within 24 hours on week days.

Imagine having a coach in your pocket... what would your burning question be?

Episode 6: Feeling Part of Something

In this episode we explore an emotions-based marketing tool.

We think about how you want your person to feel when they read and engage with your posts and emails.  And we pose the question: how do YOU feel when you're creating the post or email? Are the emotions in alignment? If not, how can you generate this feeling for yourself as you're copywriting?

It's a fascinating exercise that supports you to create the most joyful marketing and selling strategies.

 

Episode 5: Activate Your To-Do List

Today I'd like to introduce you to the concept of self-coaching in a simple, accessible way.

Self-coaching is the essential skill I teach all my clients and members so they can create success by managing their mind and processing their emotions whilst taking action and creating business results.

So let's start with something you're probably already doing and that's writing to-do lists.

Whilst to-do lists cannot manage your longer term strategy, they can focus your attention on a day to day basis so you stay in motion.

We'll walk through...

1, The 3 reasons to-do lists fail.

2, How to input your to-do list into the self-coaching model so they activate.

3, Examples to see how it works.

Episode 4: Creative Selling Summer School

This Summer I'm running a FREE Creative Selling Summer School for professional artists, makers and educators.

It starts on 18th July for 6 weeks and is delivered direct to inboxes.

In today's episode I outline the golden nuggets I'll be teaching so you can start applying the work from today.

Gain self-confidence in your marketing and selling by aligning it with your unique creative process.

It's where the magic happens!

Sign up today: https://bit.ly/CreativeSellingSummerSchool

Episode 3: Collaborate Your Way forward

Today's episode features one of my favourite joyful selling tactics which is collaboration.

I've collaborated a lot over the years which has been super fun whilst stretching my creative experience, building my audience and selling a shit tonne of products to excited customers.

Listen along to learn:

• The 3 reasons why collaborations are joyful.

• 5 steps to making them a success.

• The main reason a collaboration goes wrong.

• The ripple effect of a fun collab.

• 3 simple steps to get started.

Plus... the story about the time I reached out of my comfort zone to create the collaboration of my dreams.

If you want to pump some zing into your sales then collaborate your way forward!

This episode gives you the exact steps to make it happen.

Episode 2: Imaginative Selling

When the depths of your wild imagination meet your selling strategy - the fun explodes for both you and your customers. Yet, as an industry standard we don't enjoy selling. 

In today's episode I share why we don't like it that much and how we can start to change our relationship with our selling process.

I walk us through three core areas to divide our selling strategy into: evergreen funnels, planned sales events and flash sales events.

And if your current approach to selling feels a bit flat I challenge you to create a flash sales event that connects to your creative process in the most compelling way.

I share a flash selling story from my jewellery making days that will throw the doors wide open to how you can approach selling your brilliant products.

Episode 1: Ch-ch-ch-changes

What is it you really want to create in the world - what will your legacy look like?

In today's episode I talk about how my business has evolved over the past 12 months, the investments I've made to hone my craft and I walk through how I check-in with what's important to me to guide my decision making.

I've had a lot of fun making money in my creative business over the years and I've processed the feelings of shame and embarrassment around this so I can teach and coach on the subject. It's truly how I think I'll make difference within the independent creative community that is so dear to my heart.

Are you ready to joyfully sell your brilliant products and services?

Let's do this!